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December 14, 2020
Topic 1: Political Advertisements

Directions: Select one political advertisement from a recent, congressional or presidential election.

  • Provide a brief summary of the political advertisement.
    • What type of media is the advertisement?
    • How was this advertisement disseminated?
    • What was the message?
  • If possible:
    • How expensive was this advertisement campaign?
    • Who paid for these advertisements?
  • Analyze the content and purpose of the advertisement.
    • What is the target audience/demographic?
    • What is the argument?
    • Was the advertisement effective or ineffective?
    • Overall, does this advertisement help or hinder the political process?
  • Provide a link for the advertisement.